A Review of the 2023 Semiconductor Market and a Look to 2024

Date: Feb. 22, 2024
Time: 2 pm EST

Semiconductor sales declined by 8.2% in 2023, confirming projections that the industry would experience negative growth. Despite the decrease in annual revenue, the second half of the year saw consistent month-over-month sales growth, signaling the beginning of the new semiconductor business cycle. In addition, the increase in the latter half of the year was driven by sales in end-markets—such as AI, automotive, and industrial—that are expected to propel the industry to $1 trillion by 2030.

Please join a panel of semiconductor market experts to discuss 2023 sales trends and an outlook of the market in 2024. Panelists include Dan Hutcheson, Vice Chair at TechInsights; Dale Ford, Chief Analyst at the Electronics Components Industry Association (ECIA); Lita Shon-Roy, President/CEO and Founder of TECHCET; and Christopher Danely, Managing Director, Citi. The session will be moderated by Robert Casanova, Director of Industry Statistics and Economic Policy at SIA.


2023-24 Semiconductor Market Analysis & Outlook
Dale Ford, ECIA

TECHCET Market Outlook
Lita Shon-Roy, TECHCET



Feb. 22, 2024




Dan Hutcheson
Vice Chair
TechInsights Inc.

Dan is Vice Chair of TechInsights Inc. He is a recognized authority on the semiconductor industry, winning SEMI’s Sales and Marketing Excellence Award[1] in 2012 for “empowering executives with tremendous strategic and tactical marketing value” through his e-letter, The Chip Insider®; his book Maxims of Hi-Tech, and his many interviews of executives.

As some industry leaders have said, “He is the marketing voice and expert for the industry.” “Dan has methodically captured the essence of the industry and produced it in such a way for all to benefit … He has been such an integral part of the industry for so long, it is difficult to imagine the industry without his contributions.”

Dan’s public work on the industry has often focused on challenging predictions of the demise of Moore’s Law that date back decades by demonstrating how doomsayers have been outpaced by emergent behavior through the innate ability of technologists to innovate. This has included invited articles for Scientific American, the SIA, and the Plenary at the SPIE Advanced Lithography Conference.

[1] Formerly SEMI’s Bob Graham Award


Dale Ford
Chief Analyst
Electronic Components Industry Association (ECIA)

Dale Ford is the Chief Analyst at the Electronic Components Industry Association (ECIA).  Previously, he managed the research teams at IHS responsible for coverage of the electronics, semiconductor and electronics components industry and was one of the founders of iSuppli’s market research.  As a highly respected industry analyst with extensive experience producing award winning market research he brings expertise in technology trends, competitive analysis, forecasting and supply/demand research of the electronics, semiconductor and electronics components industries. Mr. Ford has been researching the electronics and electronics components industries for over 25 years.


Lita Shon-Roy
President/CEO and Founder

Lita Shon-Roy has worked throughout the semiconductor supply chain, leading strategy, business development, marketing and sales for chip designers, equipment OEMs, and material suppliers for over 30 years. Her experience spans from process development of memory chips to business development of gases & precursors. She developed new business opportunities for companies such as RASIRC/Matheson Gases, Air Products & Chemicals, and IPEC/Speedfam, and managed marketing and sales in companies such as Air Products/Schumacher, Brooktree/Rockwell, and Hughes Aircraft.

Ms. Shon-Roy is considered one of the leading experts in electronic materials market analysis and business development. She has authored and co-authored 100’s of articles, reports and texts on semiconductor process materials markets, trends, and worldwide supply chain issues, and has been quoted in the Wall Street Journal and featured on BBC News. She holds an M.B.A. from California State University, Dominguez Hills, a M.S.E.E. focused on Solid State Physics from the University of Southern California, and a B.S. in Chemical Engineering from UC San Diego.

Christopher Danely

Managing Director

Christopher Danely is a Managing Director and lead Analyst for Citi’s US Semiconductor Research team. Prior to joining Citi in 2014, Mr. Danely was a Managing Director and global semiconductor coordinator at J.P. Morgan for twelve years. Previously, he was a Vice-President and senior semiconductor analyst at Merrill Lynch for three years and worked at Prudential Securities for two years. Chris was ranked #1 in the 2014, 2013, 2012, 2010, 2009, 2008 and 2007 Institutional Investor All America polls. Chris graduated from UC Santa Barbara.


Robert Casanova
Director, Industry Statistics and Economic Policy
Semiconductor Industry Association

Robert Casanova is the Director of Industry Statistics and Economic Policy at the Semiconductor Industry Association (SIA), where he directs SIA’s statistics, data analysis, and industry research. Prior to joining SIA, Robert was an Industry Analyst and commodities expert at the U.S. International Trade Commission where he was responsible for research and market analysis of the semiconductor, robotics, and AI industries. Robert also worked on the staff of Senator Richard Blumenthal (D-CT), where he handled the Senator’s International Trade, Small Business, and Indian Affairs legislative portfolio. Robert received a M.A. in International Economics from Johns Hopkins School of Advanced International Studies (SAIS).